At the end of the 1990s Sporteo was one of the first companies to present its sponsors on a rotating banner at live football matches. Sporteo was the sports agency which established the ‘3D cloth’ in the German speaking countries. It was one of the first companies in Europe to rely on electronically animated banner advertising. These innovations have not only given Sporteo the reputation of being an international trendsetter when it comes to sports advertising media – they have, above all, given it many delighted customers and partners who clearly support state-of-the-art innovation, professionalism and as a result, sporteo.